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Sweets of Oman Saog

1 review


Fax: 24449426
Contact Person: S. Balakrishnan
Designation: General Manager
Company Profile:
Sweets of Oman had a humble beginning in 1990, as a relatively small manufacturer and supplier of confectionery in Oman. Currently it has grown into an award winning manufacturer of high quality confectionery, which it distributes locally and also exports to more than 45 countries worldwide. The company has two major stakeholders - Bhacker Suleman Jaffer (BSJ) Group and Zubair Corporation - both well known in the Sultanate of Oman for their varied business activities

Confectionery is a low-cost luxury in which everyone likes to indulge, and the promoters of the company realized that GCC including Oman, with its growing population of young people, is a huge market for chocolates and sweets. They also observed that all of the confectionery being consumed at that time was imported by multinational companies and therefore setting up a local manufacturing unit would be worthwhile. The decision to establish a factory was also in response to the government's call to Omani entrepreneurs to diversify the economy and create jobs by setting up manufacturing facilities locally.

Sweets of Oman ventured exporting small volumes of its products to neighboring countries including the UAE and Saudi Arabia, and in 1999 it started manufacturing eclairs, which proved to be a great success story. Since then the company has been growing strongly, both in its domestic market and in terms of exports, and it has achieved many of the goals set by the shareholders. While Sweets of Oman now commands a considerable market share in Oman and the GCC, it also exports its products to more than 45 countries, including Singapore, Australia, New Zealand, Europe, the US, Canada and India.
Products/ Brands:
Chico Elairs, Chico Toffees,Foley & Court, Chelsea
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  • Member Since: January 15, 2016

December 14, 2016

I highly recommend this company of they’re products!

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